Work

Selected projects from the last few years. Most of my current work is under NDA, so these focus on earlier projects and general approaches.

Launched a conversational AI product in a crowded market

Building the next generation of AI Voice Assistant

Led product design for an AI voice assistant, transforming manual onboarding into a self-service product that scaled to 6 figures ARR in its first year

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Launched a conversational AI product in a crowded market

6-figure ARR

New product line from zero to general availability

Designed sales automation features at a fast-growing CRM

Automating Sales Outreach

Designed automated sales sequencing for Close CRM, enabling multi-channel outreach and preventing customer churn to competitors

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Designed sales automation features at a fast-growing CRM

6-week ship

Multi-channel sales sequencing from email to calling

Earlier Work

Designed responsive web and mobile products for startups and global brands through agencies (Etch, Red Bullet) and freelance. Clients included BBC, ASOS, and Dell.

Interned at Samsung Design and ITV.

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